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WWE Files Trademark On New Superstar Name

WWE has filed for a new trademark.

On October 13, 2022, WWE submitted an application with the USPTO to trademark Lyra Valkyria. A full description of the filing can be seen below:

Mark For: LYRA VALKYRIA™ trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.

It is currently unknown who will be using this name.

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