Swerve Strickland’s championship reign began with a match this week, prompting questions about the absence of a promotional segment or celebration for him.
After receiving inquiries from readers, Fightful Select learned that the initial plan was for Swerve Strickland to deliver his first promo as champion following a major NBA game on Collision. This segment has now been scheduled.
The strategy communicated to us aimed to capitalize on the momentum from the NBA Playoffs, specifically the Celtics vs. Heat game, hoping it would provide Swerve with the most advantageous lead-in of AEW’s 2024 season.
