WWE programmed lots of propaganda during the Greatest Royal Rumble event in Saudi Arabia, where even John Cena cut a promo thanking Saudi Arabia.
WWE didn’t run the same propaganda segments during WWE Crown Jewel due to all the controversy surrounding the event. On Wrestling Observer Radio Dave Meltzer explained the actual reason why WWE is in such demand by Saudi Arabia.
“Okay so here’s the thing, the reason they’re getting paid so much is not because they want WWE in the country. The reason they’re getting paid so much is because they want WWE to broadcast how great Saudi Arabia is to the world.”
“They did do those [propaganda commercials for the GRR], but for the second show they didn’t do any of that which I think was probably a compromise because they couldn’t do it — if WWE did it then they would probably lose a lot of sponsors if they had actually put over Saudi Arabia.”
WWE is set to return to Saudi Arabia in May for another event.
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h/t to Ringside News for the transcription.