TNA Wrestling “Confident It Will Have A New Distribution Deal In Place Within The Next Sixty Days”

TNA Wrestling has been the talk of the wrestling industry the past six months since officially partnering with WWE and featuring NXT talent on their programming, including their current World Title being held by NXT star Trick Williams.

Recently, TNA President and Anthem Sports Group executive Carlos Silva spoke with John Wall Street about the current success of TNA and the goals moving forward.

Blinkfire reports that TNA added nearly 1.1 million new followers to its social media channels in the first five months of ‘25—more than twice as many as it added over the last five of last year.

The next step in TNA’s maturation is finding a new television partner. The promotion’s weekly show, TNA iMPACT!, currently airs on AXS TV. 

“Usually when we’re live, we’re doing around 100,000 household viewers,” Silva said (that figure is up from <50,000 in H1 ’24).

ASG leadership believes the show, and subsequently the promotion, would benefit dramatically from having proper lead-ins and lead-outs its broadcasts.

“That’s the name of the game in programming,” Silva said. “A weekly number between 250,000-500,000, in terms of Nielsen-esque P2+ households, is perfectly realistic on a network [that is a good fit and] in 40 or 50 million homes.”

“Something in the $10mm/year range is where we [and CAA] think we should be,” Silva said.

That may be rich for 104 hours of content. Wrestling has historically been difficult to sell ads against (think: limited pool of advertisers).

The company is confident it will have a new distribution deal in place within the next 60 days. 

As to where the promotion lands?

“We’re talking to [all the established] linear guys and a couple of newer platforms that need a foundational [programming] centerpiece,” Silva said.

“There are a couple of networks, that look like Spike [TV] in today’s world, we could be a good fit for; the same way [UFC and TNA were for that network a decade or two ago].”

The promotion could split its programming inventory up across platforms too.

Sponsorships are TNA’s second largest revenue stream. The promotion recently announced new deals with Zone·ify and BIOFLEX, and it is planning to unfurl a new ticketing partner in the weeks ahead too.”

This also reportedly comes on the heels of Sports Illustrated’s Jon Alba revealing that TNA is shopping around for new and better distribution.

Many TNA talents and figure heads have been talking about finding bigger distribution for the product, most recently Frankie Kazarian back in March when he said that “getting on a better network is the focus of management.”

Speaking of a better TV deal, TNA star Matt Hardy has repeatedly stated that Anthem/TNA is “actively working on that.”

Back in December of 2024, Anthem hired Carlos Silva to oversee Anthem Sports Group – which includes TNA Wrestling, Invicta FC, and Fight Network – who stated that his near-team focus is to find the best distribution available and sponsorships.

Back in January, Tommy Dreamer spoke about the ambitious goals of TNA in 2025, which mincludes “a larger television platform.”

Be sure to check out what is shaping up to be TNA’s biggest PPV of the year, Slammiversary, on July 20th.

Tune in on the TNA + app or be there LIVE for Slammiversary.

Matches announced for Slammiversary: 

TNA World Title
-Trick Williams (c) vs. Mike Santana vs. Joe Hendry

TNA X Division Title
-Moose (c) vs Leon Slater

TNA Knockouts World Title & NXT Women’s Title
-Masha Slamovich (c) vs Jacy Jayne/Jordynne Grace (c)

-Tessa Blanchard vs Indi Hartwell

TNA Knockouts Tag Team Titles
-Ash & Heather By Elegance (c) vs The IInspiration (Cassie Lee & Jessica McKay)

-Cedric Alexander vs Mustafa Ali

TNA Tag Team Titles – Ladder Match
-Nic & Ryan Nemeth (c) vs. Matt & Jeff Hardy vs. The Rascalz (Myron Reed & Zachary Wentz) vs. FIR$T CLA$$ (AJ Francis & KC Navarro)

Head over to TNAMerch.com for all of your OFFICIAL TNA merchandise, including the newest collections.

Watch TNA WRESTLING EVERY Thursday

–AXSTV – USA
-TNA + App (sign up here) – USA & International (now simulcasting along with AXSTV for the weekly show every Thursday)
-SportsNet 360 – CANADA
-Claro Sports – Latin America

Catch the REPLAYS of TNA iMPACT:

–Right Now  TV Network – multiple markets in the US (9-11pm Eastern time Tuesdays // episode from the previous week)

Help support Chris Bey by purchasing the “We Heart Bey” T-Shirt. All proceeds go to Chris Bey.
Here: https://tnamerch.com/collections/all-new-t-shirts/products/we-heart-bey-t-shirt?variant=46760894791904

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